Ninth Anniversary, Nine Years Together
“Ninth Anniversary, Nine Years Together”, the launch of the 9th Anniversary Celebration of UMEV New Energy in 2023 has attracted much attention.
Yu Pulin, Chairman and General Manager of Umi New Energy, Wang Dongbing, Deputy General Manager, Zhang Song, Assistant General Manager, Cheng Yong, General Manager of Marketing, Jiang Bo, General Manager of Henan Company, and other corporate executives, as well as hundreds of large national distributors attended this high-level summit to crown the strong rise in 2023.
UMEV has created a new miracle in the development of the industry. Looking at the 21st century, human society is facing unprecedented changes, and the evolution of new energy short-distance transportation is one of the general trends of the times.
At the beginning of the meeting, Yu Pulin, general manager of Umi New Energy, took the lead in delivering an opening speech. Mr. Yu pointed out that Umi New Energy was born in the era of global electric mobility in the ascendant. Over the past nine years, it has experienced various historical stages of industry explosion, transformation, and turmoil, but it has always insisted on innovation, adhered to quality, and constantly surpassed itself to expand its leading edge. This achievement is not easy.
From the industry’s first dual-qualification enterprise to the global leader in low speed electric mini cars, from the launch of the first model YM2000DZK- HD to the latest YM4000DP-ZS, UMEV New Energy, which has returned from many battles and become more and more courageous in the past nine years.
It can be said that every action and every self-innovation of UMEV in the past nine years has not only allowed itself to make continuous breakthroughs, but also led the Chinese mini-car industry at all levels and boosted the entire industry to take off.
Products are the foundation of a manufacturing enterprise. Umi always adheres to product quality as the foundation and takes high-end as its strategic guidance to allow electric vehicles to continuously achieve product iteration upgrades and drive the improvement of product design and quality in the entire industry.
At the meeting, Wang Dongbing, deputy general manager of Umi New Energy, made an on-site report on the product leap forward. Mr. Wang said that Umi regards the new energy travel industry as a lifelong career. In the face of a new environment in 2023, Umi is more committed to being refined, thorough, and strong.
Mr. Wang pointed out that after 9 years of precipitation and development, Umi has become one of the most influential urban high-end mini-car brands in the world. With the support of the Shanghai R&D Center and the endorsement of the three major new energy manufacturing bases(Taizhou factory, Henan factory and Jiangsu factory), Umi has the most complete and strongest product lines in the industry, forming the strongest product portfolio, complementary low and peak seasons, and empowering dealers home and abroad.
At the meeting, Assistant General Manager Zhang Song made a detailed report on manufacturing. Mr. Zhang pointed out that Youmi will start three tough battles to comprehensively improve its comprehensive competitiveness in terms of quality, delivery and cost, so that dealers can really win at the starting line.
As an industry leader, Umi responds to the high-quality development of the industry with practical actions, creates high-quality products with more stringent standards, tempers the industry-leading Umi standards, and lays a solid foundation for an all-round explosion.
During the meeting, Cheng Yong, General Manager of Youmi Marketing, made a report on the development achievements of UMEV and market strategic deployment. Looking back on 2022, due to the impact of rising raw material prices and the impact of the epidemic, the development of major brands in the industry is struggling. UMEV, which is in the same environment, bucked the trend and handed in a high score.
Under the Matthew Effect: Only the top three can survive. Mr. Cheng encourages everyone to “make big things happen, the first thing is to focus on the structure”, and you must have the ambition to become a big business and be the first. In 2023, UMEV will help 100 dealers with determination and ability to achieve the first place in their regions.
At the same time, UMEV will continue to increase investment in brand marketing and channel support in 2023, so that dealers free of worry. As the saying goes: Sailing against the current, if you don’t advance, you will retreat. Many brands have lost to the industry environment and competition, but UMEV New Energy has created a new world. This kingly spirit and strong background really amaze the industry.
Overall, looking back at the development of the industry, there is no brand like Umi New Energy. While upgrading products, channels, marketing, and technology in an all-round way, it also takes into account industry development, industry leadership, and benefiting society.
In 2023, the 9-year-old UMEV New Energy held a grand thank-you banquet for the dealer’s family. Hundreds of dealers toasted together and really felt at home. It is believed that UMEV New Energy will continue to surpass itself and shape the new development pattern of the mini-car industry on the stage of new energy travel!
